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HomeCalendarGM Webinar Series with Laura Thornton

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GM Webinar Series with Laura Thornton

About this event


REGISTRATION OPENS ON TUESDAY, MARCH 9TH
REGISTRATION CLOSES 12PM ET ON MONDAY, MARCH 22ND


IMPORTANT EVENT DETAILS

Registrants will receive an Attendee Event Instruction email, with webinar link, the day before the event.
 
ADCRAFT MEMBERS: please make sure the email address listed in your MEMBER PROFILE is accurate as that is the default email that will be used for all event communication.



Adcraft is excited to announce a new webinar series exclusively for Adcraft members. On select Tuesdays in March and April we will be hosting a fireside chat featuring four of the top marketers at General Motors.


GM Webinar Series: March 23
Laura Thornton
Director of Marketing, Global Connected Services (GCS)


Laura Thornton was appointed Director of Marketing, Global Connected Services (GCS) in February of 2020. In this role, Laura's focus is on delivering growth in GM's subscription franchise through the OnStar and Connected Services product lines. Under her leadership, her team develops and delivers cross-journey marketing strategies aimed at innovation in brand, 1:1 and digital marketing experiences. 

She has supported the GCS subscription business in various roles, leveraging her passion for marketing innovation to contribute towards a significant turnaround in business performance, customer engagement, and 1:1 technology enhancements. 

Before joining GM, Laura grew her career at Campbell Ewald Advertising, serving in strategic account leadership roles. She began her love for the automotive industry early on while supporting the Chevrolet and Dodge brands. Her Bachelor's degree is from the University of Michigan in Sociology and Political Science.



SPEAKER LINEUP



VIRTUAL SEATS MAY BE PURCHASED FOR EACH WEBINAR SEPARATELY.
SPECIAL BUNDLE OFFER FOR EARLY-BIRD REGISTRATION -- LOCK IN YOUR VIRTUAL SEAT FOR ALL 4 SPEAKERS AT A DISCOUNTED RATE!



RESERVE YOUR VIRTUAL SEAT NOW // ADCRAFT MEMBERS-ONLY EVENT

 

$20 Individual Webinar | $60 Webinar Bundle

FREE | College Students (use promo code: AdcraftGM)
STUDENTS WILL NEED TO REGISTER FOR EACH WEBINAR SEPARATELY.

REGISRANTS THAT PURCHASE THE ALL SPEAKER WEBINAR BUNDLE ($60)
Once you complete your registration/payment there is nothing further you need to do.  Your receipt will will only indicate 
GM Webinar Series with Laura Thornton, however 
Adcraft will automatically register you for all remaining webinars in the GM Speaker Series.





Date and Time

Tuesday, March 23, 2021, 12:00 PM until 1:00 PM

Location

Virtual Event

USA

Event Contact(s)

Debbie Abdelnour
Adcraft Event Manager

Category

Adcraft Educational Committee

Registration Info

Registration is closed
Payment In Full In Advance Only
Cancellation Policy:
*Tickets are non-refundable but may be transferred to a colleague.
Adcraft Club Detroit
360 W. Maple Rd.
Birmingham, MI 48009